These are the checklists related to Advertise Property for Rent.
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- Review Fair Housing Act
- Complete the "Advertise Property for Rent" checklist
Complete the "Advertise Property for Rent" checklist:
- Review "Marketing for Tenants" Recording of Live Class
If you haven't recently watched the live presentation of "Marketing for Tenants", you should review it again now:
- Review "Tenant Buyer Sales and Marketing" Recording of Live Class
- Take Photos
We usually recommend that you have professional photographs taken of your new property just after Closing while it is still vacant by your Photographer.
However, if you happened to skip or miss that step, this is your chance to have professional photos taken by your photographer so you can use them in your marketing.
Mark this task complete when photos are taken.
- Create video tour of property
- Place directional signs to property
- Place "For Rent" (or "Rent To Own") sign in yard
- Write Property Ad
Write ad for Tenant and/or Tenant-Buyer using photos you took from when it was vacant.
Include date available, monthly rent, number of bedrooms and bathrooms, property features, info on the kitchen appliances, whether there is a washer & dryer in the unit, just the hookups, or none of the above, parking details, etc. Be sure to highlight attractive aspects of the property such as easy access to major roadways or pool access.
Review the ad to make sure you are not discriminating and are in compliance with the Fair Housing Act.
- Be prepared to answer your phone
Once you start marketing, be prepared to answer your phone.
As you market, prospective Tenants and Tenant-Buyers will expect to be able to reach you.
If they can't reach you that sets the wrong tone for the start of the relationship. You come across as an unresponsive landlord.
If you do miss a call, call them back as soon as possible. If prospective Tenants and Tenant-Buyers email or text you, reply quickly.
Answer prospective Tenants and Tenant-Buyers questions. It is normal for them to ask questions that are already addressed in the ad. I believe most people don't actually read stuff (including your ad) and they're looking at a number of different properties.
- Post "For Rent" (or "Rent To Own") ad on Zillow
- Post "For Rent" (or "Rent To Own") ads on CraigsList
- Post "For Rent" (or "Rent To Own") ads on local rental websites
Post your "For Rent" (or "Rent To Own") ad on other local rental websites.
For example, in Northern Colorado you may also want to post an ad to NorthernColoradoRentals.com as well.
Mark this task as complete when you've posted ads to these other websites.